Brick Says “No” To ‘Jersey Shore’ Filming

The Jersey Shore Cast was inside Barnegat's Burger King filming a commercial. (Photo courtesy of Press Communications, B98.5 Radio)

BRICK – Brick Township is yet another town that has turned down “Jersey Shore Family Vacation.”

The producers of the popular MTV reboot applied to film at 49 Rochester Drive in Brick on July 6, with the hope of starting filming on July 15. Brick Township denied the show’s application for a filming permit within the township.

According to Brick Mayor John Ducey, the show would have brought with it too much traffic in the community.

There was also a fair amount of opposition to the project from residents.

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“It’s just a neighborhood and it’s not near any commercial zones and the roads are thin,” Mayor Ducey stated.

The producers of the show, 495 Productions, were looking at 49 Rochester Drive, a three story, five bedroom home on the bayside as a possible filming location. The house is listed for sale at $998,000. The owner, Matthew Martone, noted that the publicity from the show could help facilitate the sale of the house.

The second season of Jersey Shore Family Vacation has already done some filming in other locations such as Las Vegas, as well as local spots like Seaside Heights and Atlantic City. Initially rejected from filming in Seaside, the producers gained access to a two-day permit after agreeing to township conditions, according to officials.

The Jersey Shore House in Seaside Heights. (Photo by Jason Allentoff)

The show’s search for another location to continue filming brought them to Wildwood, where they again met rejection.  

“While the Wildwoods, NJ embraces the opportunity to provide a beautiful seaside beach and Boardwalk location for filmmakers, TV shows and social media to film here, it does not welcome the message that the MTV show “Jersey Shore” presents to its viewers,” said the Greater Wildwoods Tourism Improvement and Development Authority in a statement. “The Wildwoods’ family-friendly atmosphere, beautiful award-winning beaches, Boardwalk fun and Doo Wop ambience does not align with the show’s overall theme and message.”

Despite continuous opposition to the show’s growth, the producers are still searching for a filming location. However, this will not be in Brick.