Preferred Announces New Regional Director

Craig Hoffer

NEW JERSEY – Craig Hoffer, Toms River, was named Regional Director of Preferred Home Health Care & Nursing Services, Inc. (PHHC), with offices in New Jersey, Pennsylvania, and Delaware. Hoffer, who has worked for PHHC for 15 years, has had experience in office administration, account receivables, payroll, software implementation, and client services, among other departments; and has had 10,000 hours in pediatric and adult home health care for PHHC.

Hoffer will oversee about 450 employees in the Galloway and Toms River offices that operate in Ocean, Atlantic, Cape May, Cumberland, and Salem counties.

A 1999 graduate of Syracuse University, Hoffer is a member of the Galloway Township Chamber of Commerce.

Hoffer said, “I found a career and an employer who cares deeply about their clients and their employees. Preferred is led by a unique and amazing CEO Joel Markel. The bottom line is not his finish line, which is extremely rare.

“My first job out of college was tied to Wall Street and I never felt like I was doing any good. In fact, I felt the opposite. I love helping families bring home their little one for the first time after their long stressful stays at varying children’s hospitals in the area. Being a small part in that discharge process to home gives me my biggest smile at work.

“One of our biggest accomplishments was finding nurses for a little girl who was born premature at 26 weeks, was ventilator and tracheostomy dependent, and required continuous feeds through a g-tube. This little one eventually made it home, but no other home care agency in the area except Preferred could find nurses to assist this family.”

For more information about Preferred Home Health Care & Nursing Services, contact Lisa Gallicchio, director of community relations, at lisa@preferredcares.com or call 732-547-9886 or visit PreferredCares.com.

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Frances Kirschner is President of the public relations firm Frantasy Enterprises, LLC. She is dedicated to promoting people and businesses by writing press releases. Kirschner is the author of Nosey Notes, a children’s activity book; and created and marketed Certified Feelings, a greeting card company that sold her work nationally for twenty years. Kirschner holds a B.A. in classical Latin and English from Montclair State University, and is a member of Eta Sigma Phi, an honorary classical Latin fraternity. She has two master’s degrees. One is in Human Development from Fairleigh Dickinson University; and the other is in Administration and Supervision from Jersey City State College (New Jersey City University).