Cannabis Firm Gets “High Profile” Opening

Photo by Jason Allentoff

  LAKEHURST – For months now High Profile, the latest cannabis business in Ocean County, has featured a coming soon sign but it recently had its soft opening.

  The site which had been repurposed from a Burger King that went out of business a few years ago, opened its doors on Valentine’s Day, February 14.

  The shop, the third retail cannabis store in Ocean County, is owned by Michigan-based C3 Industries and will serve adults 21 or older in the store at 145 Route 70 in Lakehurst and through online ordering. There will be drive-through and curbside pick-up services available.

  A grand opening celebration is scheduled for 10 a.m. on March 15, and will run through St. Patrick’s Day weekend with product specials, vendor tables and food trucks, according to the firm.

  Chief Executive Officer Ankur Rungta said, “we are elated to begin serving the people of Lakehurst as well as communities across Ocean County and Central Jersey.” He is also the cofounder of C3 Industries.

 “We look forward to bringing more consumers across the country High Profile’s exceptional customer service, unique retail experiences and high-quality cannabis products at an accessible price point,” Rungta said.

  C3 Industries is a multi-state cannabis firm that provides “premium cannabis experiences for consumers.” High Profile is their 24th dispensary nationwide. New Jersey is the fifth state where the company is operating. High Profile will offer discounts for seniors, veterans, medical card holders and cannabis industry workers, the company added.

Photo by Jason Allentoff

  High Profile offers a bulk-bundle purchasing options for flower, pre-rolls, edibles, concentrates, vape cartridges, tinctures, topicals and gummies. The company also offers its High Roller Loyalty member rewards program, with special discounts and perks.

  The dispensary staff members are passionate and knowledgeable about cannabis and ready to serve seasoned enthusiasts and first-time consumers, “delivering personalized recommendations, educational insights and a positive shopping experience,” according to company officials.

  Additionally, High Profile Lakehurst is offering all High Roller Loyalty members the ability to earn points on every dollar they spend, then cash out whenever they are ready. High Roller members also have the ability to earn 50 free points upon signing up, along with early access to special events and offers, referral perks, double points on Tuesdays and members-only bonus discounts.

  Located off Route 70, High Profile Lakehurst is 20 minutes southwest of Lakewood and Brick townships, 15 minutes west of Toms River and Manchester Townships, and only minutes from the Lakehurst Maxfield Field and Lakehurst Historical Museum.

  The new dispensary is also conveniently located along the route from Philadelphia to popular New Jersey shore destinations such as Seaside Heights and Island Beach State Park, which are 25 minutes away.

  The borough-based shop now joins The Social Leaf Dispensary and Bloc Dispensary as the only retail recreational cannabis shops in Ocean County. The Social Leaf opened last July in South Toms River while Bloc Dispensary based in Waretown, first opened as a medical cannabis dispensary, and was later approved in November to add adult-use recreational cannabis to its product line.

  More information about High Profile can be found at their website at highprofilecannabis.com/nj/lakehurst-dispensary.